A woman sitting by a campfire next to an RV during dusk, with trees in the background and the sky turning dark.
A house on a rocky shoreline by a body of water during dusk, with trees and a cloudy sky in the background.
An aerial view of a single vehicle driving across a narrow bridge over a river with rocks and greenery on either side.
A woman fly fishing in a river with a large bridge in the background.
Close-up of a hand holding a battered fish sandwich with lettuce, served with lemon wedges and a side salad on a plate, with an elderly woman in a pink checked dress sitting at a picnic table outdoors, reaching for her food, during evening.
A sandwich cut in half on a white plate with a navy blue and gold rim, containing lettuce and a fried egg, and a burrito wrapped in a flour tortilla on a floral patterned plate.
A black luxury SUV parked on a gravel road surrounded by trees, with a lake and a beach in the background.
Three people riding fat tire bicycles on a snow-covered trail in a winter landscape with trees in the background.
A person in motorcycle gear sitting on an off-road motorcycle on a dirt trail in a wooded area with fallen leaves and trees.
Two people sitting by a campfire outdoors at night, with a dome-shaped glamping tent illuminated behind them and trees in the background.
A man sitting on a boat holding two large fish, smiling, with houses, trees, and a blue sky in the background.
A person in a red jacket and beige pants snowshoeing through a snowy pine forest during sunlight

Let’s Create Something That Inspires People to Get Outside

Hi, we’re Stacey and Martin, the duo behind CreakingON, where adventure meets midlife and storytelling meets the open road.

We help tourism destinations and outdoor brands connect with an audience that values real experiences, thoughtful travel, and life in motion. Through photography, storytelling, and content that feels personal yet purposeful, we bring your adventure to life, one story, one image, and one journey at a time. Whether you’re a tourism board, destination marketing organization, outdoor gear brand, or lifestyle publication, we help bring your stories to life, with content that connects, converts, and inspires.

Three cyclists riding on a paved trail near a large metal tower with a staircase, surrounded by trees and a signboard on the left.

Work With Us

What We Do

We create authentic, story-driven content that helps people imagine themselves in your destination or using your gear.
Whether it’s a scenic road trip, a quiet paddle, or a weekend on the trails, we make it feel real, because it is.

Our services include:

  • Blog writing & storytelling – Authentic, SEO-optimized travel and adventure features for your brand or destination site.

  • Photography & short-form video – Lifestyle, outdoor, and destination visuals that capture the spirit of exploration.

  • Social media content & UGC – Reels, posts, and campaigns designed to build trust and engagement.

  • Sponsored content & brand partnerships – Long-form features and on-location projects for brands and tourism partners.

Why Work With Us

Because we live what we create. Every piece of content we share is built on real experience, not staged or stock.
We’ve produced stories and campaigns for Destination Ontario, Ride The Highlands, Waterfront Trail, Northern Ontario Travel, Algoma Country, Fatbikes.ca, and The Great Canadian Wilderness, along with over 100 published travel and adventure blog posts written by Martin Lortz.

When you work with us, you get:

  • Real voices with deep roots in outdoor travel.

  • A loyal, engaged audience of explorers aged 40+.

  • Content that blends professional quality with genuine enthusiasm.

We don’t just tell your story — we live it.

How It Works

  1. Connect – Reach out with your project idea or campaign goals.

  2. Collaborate – Together, we’ll map out the story and deliverables that fit your needs.

  3. Create – We’ll head out, capture the experience, and deliver authentic, high-quality content ready to share.

Let’s Get Started

If you’re a tourism board, outdoor brand, or adventure company looking to inspire travelers through genuine storytelling, we’d love to hear from you

📧 Contact Martin Lortz at [lortzphoto@gmail.com]
📍 Based in Ontario | Available for travel throughout Canada

👉 Or fill out our Contact Form and we’ll be in touch!

CreakingON — Making Midlife the Best Life, One Adventure at a Time.

A red touring motorcycle parked on a paved area overlooking a scenic view of a river, trees, and a sunset, with informational signs and a stone railing in the background.
Two people sitting by a campfire at dusk on a lakeshore with trees and water in the background, part of a collage showing outdoor camping scenes including a person with dogs at a River, a large RV, and a tent area with a "Tent Area" sign.
A woman stands on a wooden deck looking through a coin-operated binocular viewer, overlooking a scenic view of water and trees in the distance.
A woman in a purple long-sleeve shirt and black hat standing by a dark blue car on a gravel area, looking out over a scenic view of a large body of water, trees, and a clear blue sky.
A person standing on a rocky trail overlooking a lush green valley with a river and a large lake, surrounded by forested mountains under a partly cloudy sky.
Two motorcyclists riding on a curved road with a scenic lake and forest in the background.
A man riding a mountain bike on a rocky trail surrounded by green trees and a body of water, wearing a helmet and glasses, in sunlight.
A hiker with a backpack, standing on a rocky trail, overlooking a lush green forested valley with a river, beach, and large body of water in the distance.
Two touring motorcycles parked on an overlook at sunset, with a view of a lake and surrounding hills in the background.
A man riding a fat-tire bike through a snowy forest trail, wearing a bright yellow helmet, glasses, and winter gear on a winter day.
Two people riding black and green snowmobiles through a snowy landscape with a forest of pine trees in the background
A person skiing through a snow-covered forest with tall trees in winter.
A daytime outdoor scene with a parked RV, people sitting by a campfire, and trees in the background, promoting planning for a camping trip in Ontario.
Three motorcyclists riding on a scenic road near a body of water, with trees and hills in the background. Text overlay invites planning a motorcycle trip in Ontario with a "Start planning" button.
A person wearing a blue helmet and black winter gear snowboarding on a snowy slope, with ski lift chairs in the background and bare trees beyond.
A man riding a fat-tire bicycle on a snow-covered trail in a wooded area during winter. He is wearing a bright yellow helmet, black gloves, and a black jacket with blue sleeves.
Two motorcyclists riding on a paved road with scenic views of a lake and forested landscape in the background.
Motorcyclist riding on a curvy road in a wooded area, with trees and rocky terrain visible on the roadside.
Motorcycle riding along a scenic, winding road with trees, water, and hills in the background during daytime.
RV parked outdoors at dusk with chairs around a campfire, trees in the background, and a call-to-action button to plan an RV vacation, Ontario tourism branding.